Binary BusinessFinance

For vendors, resellers & dealers

Turn a capital objection into a monthly number.

When a customer balks at a quote, they are rarely rejecting your product — they are rejecting the outlay. Finance at the point of sale changes that conversation.

How partnering works

Four steps, and none of them disrupt your sales process

  1. 01

    Tell us what you sell

    A short conversation about your product, your customers and where deals currently stall.

  2. 02

    We shape the offer

    Finance structured to suit your price points and sales cycle, presented under your process.

  3. 03

    You quote with finance included

    Your customer sees a periodic figure alongside the capital price, from the first quote.

  4. 04

    We assess and fund

    Credit assessment and documentation are ours. The commercial relationship stays yours.

Who this suits

Built for businesses selling considered purchases

  • Technology and office equipment resellers
  • Energy and green-technology installers
  • Commercial equipment dealers
  • Software and services vendors with a hardware component
What is a vendor finance partner program?
A vendor finance partner program lets a supplier offer their customers a finance option at the point of sale. The supplier presents the payment structure alongside the price; the financier assesses and funds the customer.
Does my customer deal with you or with me?
You stay the commercial relationship. We handle the credit assessment and documentation, working to your sales process rather than cutting across it.
What does it cost to become a partner?
There is no fee to join the partner program. Get in touch and we will walk through how finance would sit inside your existing sales motion.

Apply to partner

Start a partner conversation

There is no fee to join. Tell us what you sell and we will walk through how finance would sit inside your existing sales motion.